Beauty Fragrance

Michael Bublé Fragrance ‘By Invitation’

October 24, 2016
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I think most people would be forgiven for fine fragrance NOT being the first thing that comes to mind when they think Michael Bublé. Charming singer, beautiful voice, classic Christmas albums… all of these things might come to mind. But fine fragrance, maybe not. Well, that could all very well change with the launch of the first Michael Bublé Fragrance ‘By Invitation’.

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Post sponsored by Michael Bublé Fragrances

It might be quite the jump from selling out concert halls to selling fragrance. But then, someone who knows how to ‘woo’ women with his voice… (I never thought I’d get to use the term ‘woo’ in a blog post) … he must know something about women. So he’s positioned the fragrance as a ‘scented love letter’ to his fans.

“It’s no secret that I’m a hopeless romantic. It’s in every note I sing and every song I write. The idea was to create a special ‘invitation’ to fans into my new world of fragrance. I’m inviting women to enjoy a beautiful scent that represents my personal taste and imagination. By Invitation is what I’d call ‘love in a bottle,’ ”commented Bublé.

He wanted to create something that’s more than ‘just another celebrity fragrance’, something that he loved to smell and women loved to wear. Something with a premium feel and scent that lingers all day. Creating a perfume that sits in-between the luxury and the affordable.

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The resulting fragrance ‘By Invitation’ was a result of the collaboration between Bublé and leading French perfumer Karine Debreuil-Sereni. “Creating Michael’s first fragrance was a unique and exciting experience for me. I rarely get the freedom to use the finest ingredients to create a prestige fragrance for women, but with Michael, I didn’t have any restrictions. I imagined myself as the woman who would wear the dream perfume of his imagination. The result is beautiful and exquisitely reflects the way he would love a woman to smell,” commented Ms. Dubreuil-Sereni.

But as with any fragrance – that all sounds lovely, but what does it smell like? How exactly would Bublé love a woman to smell? Well, The top notes of By Invitation are Bergamot, Lemon and Red Fruits. So a fresh and fruity welcome. The heart notes of classic Lily of the Valley, Rose, Peony and Wild Jasmine. Then base notes of Patchouli, Cedar Wood, Vanilla and Praline and White Amber & Musk.

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It’s definitely a fragrance of different ‘levels’. The first spritz is light and fresh and sweet at the same time. Then there’s a more ‘traditional’ fragrance level of the floral heart notes. Followed by the slightly more soft but with a touch of the masculine.

The bottle is also rather special too. I’ve seen a few snaps across social media, but it was only on seeing it in person that I realised how unique it is. The glass bottle is suspended within a gold bracelet. Creating a very dressing-table worthy bottle with a nod to the traditional atomiser top.

I have to say, I was surprised by this fragrance. I’d have been so interested to see how my expectations of the fragrance would have changed. There’s something about that association between celebrity and fragrance that makes most people do a little eye roll and dismiss it before they even give it a try. But this one really is different – the fragrance is unique but wearable. Managing to cross between fresh/day time and evening in a way that easily works for both in a way that’s not overpowering or too subtle in either scenario. I can see this being a great gift at Christmas, with the only challenge being that stereo type of a celebrity fragrance. This goes against what you know as a celebrity fragrance and challenges it, in a really positive way. You don’t even have to be a Bublé fan to appreciate this fragrance.

The By Invitation Fragrance Family includes the Eau De Parfum (from £29 for 50ml), a Luxury Body Lotion (140ml for £14), Shower Gel (150ml for £12), Purse Spray (£25) and a candle (£25).

Available from www.michaelbubleperfume.com and The Perfume Shop

Post sponsored by Michael Bublé Fragrances

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